Product Promo01
Product Promotional Commercial Reel 01
Fast-paced vertical commercial edit engineered for social product conversion and immediate engagement.
High-Impact Brand Advertising
/Physical Studio / Matikata ECB Chattar, Dhaka
Commercial Video Production for Brands in Dhaka
A commercial video is made to persuade: it presents a product, service or brand to an audience and asks them to act. FrameCipher Studio produces commercials and product ads, handling the concept, shooting and post-production with one team. We engineer high-retention advertising spots built for national television broadcasting and high-budget digital paid media campaigns.
Persuasion-Led Commercials, Not Just Pretty Shots
Built for the First Three Seconds.
A commercial for paid social, a broadcast TVC and a product spot are different jobs with different clocks. We plan the hooks, lengths and aspect ratios before shooting, so the same footage serves every placement without compromising the frame.
Before production starts, we agree the offer, audience, placements and cutdown set in writing. The concept and the edit are then engineered around the response you need.
Hook-First Concept→Cinema 4K Capture→Broadcast Mastering→Multi-Ratio Cutdowns
Studio Deployments
Our Commercial Video Portfolio
Cinema-grade commercials, product reveals, and high-impact advertising campaigns produced for multi-channel broadcast and social ads.
Product Promo02
Product Showcase & Feature Highlight
Dynamic product staging and feature breakdown demonstrating macro details and craftsmanship.
Product Promo03
Dynamic E-Commerce Product Spotlight
Conversion-optimized e-commerce spotlight with kinetic transitions and clear purchase intent.
Product Promo04
Kinetic Lifestyle Product Ad
High-energy lifestyle ad designed for paid social acquisition across Instagram Reels and TikTok.
At a glance
Commercial Video Essentials
Prices, timelines and booking terms for commercials and TVCs at ECB Chattar. Last updated October 2026.
- Digital OVC
- ৳88,000 per commercial, with cutdowns
- Broadcast TVC
- From ৳3,60,000 per commercial, scoped quote
- National campaign
- ৳12,50,000 and up, multi-film scoped quote
- Standard delivery
- 7–10 working days from storyboard approval
- Priority delivery
- +30% for 48–72 hour express turnaround
- Quote
- Itemised, in writing, within 48 hours
- Payment
- 50% advance confirms dates, balance on final sign-off, VAT-compliant invoices
- Studio
- 6th Floor, Eurasia Building, Khan Polli Jame Masjid, Matikata ECB Chattar, Dhaka 1206
- Phone and WhatsApp
- +880 1768-146650
- Hours
- Open 24 hours — sessions by advance reservation
Formats & Use Cases
Types of Commercial Video We Produce
One controlled stage, six commercial lanes — each scoped around the placement and the response it must earn.
TYPE 01
Digital OVCs for Paid Social
Hook-first online commercials with 15s, 30s and 60s cutdowns plus verticals.
online video commercial production in Dhaka→TYPE 02Broadcast TVCs
Television-compliant commercials with casting, styling and channel-ready masters.
TYPE 03Product and Launch Spots
Tabletop and lifestyle staging with macro beauty shots for new SKUs.
product video production in Dhaka→TYPE 04Brand Story Films
Longer persuasion films for launches, sponsorships and brand platforms.
promotional video production in Dhaka→TYPE 05Social Cutdown Packs
Retargeting bumpers and story cuts sized for every feed and placement.
social media video production in Dhaka→TYPE 06Corporate and B2B Films
Capability and investor-facing films when the audience is a board, not a feed.
corporate video production in Dhaka→Scope & Standards
What Our Commercial Video Service Includes
Planning, capture and delivery handled by one in-house team in Dhaka.
Production Standards
Planned, Captured & Directed In-House
- ✓Hook-first concept and storyboard built for 3-second retention
- ✓Commercial lighting design with tabletop and lifestyle staging
- ✓Multi-camera 4K capture with high-speed and macro optics for beauty shots
- ✓Casting, wardrobe and on-set makeup artistry on the broadcast tier
- ✓Audio mixed to broadcast loudness standards with licensed music and sound design
- ✓Direct handoff into our grading and finishing suite, with no outside vendor in between
Confirmed Deliverables
Masters, Cutdowns & Broadcast Files
- ✓Broadcast-spec ProRes master with channel-compliant loudness
- ✓15s, 30s and 60s cutdowns plus 9:16 verticals for paid social
- ✓16:9, 1:1 and 9:16 versions with platform safe-zone calibration
- ✓Bangla voiceover session recording in our vocal booth
- ✓A/B hook variants with 3 opening alternatives on the OVC tier
Single Team Accountability
Book a Commercial Video Session →One team coordinates the director, camera crew, audio engineer and editor.
No outside vendor sits between your shoot and your final export.
Also see our promotional video production in Dhaka and video marketing services in Dhaka pages for format-specific scopes.
Workflow & Delivery
Our 5-Stage Commercial Video Process
One team owns the outcome from concept to broadcast file — so filming and finishing both serve the placements.
Phase 01
Offer & Placement Brief
We clarify the offer, the audience, the placements and the cutdown set: TV, YouTube, Meta, TikTok and the durations each needs.
Stage Verified →
Phase 02
Concept, Script & Storyboard
We build hook-first scripts with opening alternatives, lock the storyboard, and scope casting, styling and art direction.
Stage Verified →
Phase 03
Studio Production & Capture
We shoot at the ECB Chattar studio with commercial lighting design, tabletop staging and 4K cameras, monitored live.
Stage Verified →
Phase 04
Edit, Grade & Client Review
Editors assemble the hero and cutdowns, grade in DaVinci Resolve, finish broadcast-compliant audio and apply your structured revision notes.
Stage Verified →
Phase 05
Masters & Placement Delivery
You receive the broadcast master, digital cutdowns, verticals and voiceover versions by cloud drive, ready for traffic.
Stage Verified →
Pricing & Investment
Commercial Video Packages and Prices in Dhaka (BDT)
From high-converting digital OVCs at ৳88,000 to broadcast-ready TVCs from ৳3,60,000 and national campaigns above ৳12,50,000. Every tier includes multi-ratio cutdowns for TV, YouTube and paid social.
Meta · YouTube · TikTok
Digital OVC
Performance-built online commercial: hook-first scripting, studio tabletop or lifestyle staging, paid-ad cutdown set.
৳88,000per commercial
- ✓Hook-first concept and storyboard for 3-second retention
- ✓Half-day studio shoot with commercial lighting design
- ✓Licensed music, sound design and kinetic typography
- ✓15s, 30s and 60s cutdowns plus 9:16 verticals
- ✓EBU R128 loudness-ready audio masters
- ✓A/B hook variants (3 opening alternatives) included
Most PopularRecommended
Broadcast TVC
Television-compliant commercial: casting, styling, art direction and broadcast mastering for national channels.
৳3,60,000per commercial
- ✓Full casting, wardrobe and on-set makeup artistry
- ✓Cinema crew with art direction and set design
- ✓High-speed and macro optics for product beauty shots
- ✓Broadcast-spec ProRes master, channel-compliant loudness
- ✓30s hero plus 15s and 10s reminder versions
- ✓Bangla VO recording session in our vocal booth
Multi-Film
National Campaign
Multi-film campaign universe: hero TVC, OVC series, retail cutdowns and stills — one art direction across everything.
৳12,50,000+scoped quote
- ✓Campaign creative platform and multi-script development
- ✓Multi-day production with specialty rigs and locations
- ✓Celebrity or influencer talent negotiation support
- ✓Full funnel asset library: 10+ platform cutdowns
- ✓Stills, key visuals and retail adaptation masters
- ✓Media-agency liaison for broadcast traffic and specs
Every quote is itemised in writing within 48 hours, covering crew, days, deliverables and timeline. A 50% advance confirms dates, and the balance is due on final sign-off. All payments get VAT-compliant invoices.
What changes the price
- ✓Casting, wardrobe and makeup artistry
- ✓Art direction, set design and specialty optics
- ✓Number of shoot days and locations
- ✓Number of cutdowns, hooks and aspect ratios
- ✓Motion graphics, sound design and licensed music
- ✓Turnaround: 48–72 hour express adds 30%
What Commercial Video Costs in Dhaka
Bangladesh TVC production starts at ৳3,50,000 and runs past ৳10,00,000 before airtime, while lean social-first OVCs run ৳60,000–2,50,000 and shoot-based OVCs from ৳1,50,000 (Libanza 2026 guides). Premium story-driven OVCs reach ৳8,00,000–25,00,000. Our ৳88,000 OVC tier targets the proven middle: real shoot, real grade, engineered for ROAS.
- Digital OVC with 15s/30s/60s + verticals
- ৳88,000
- Broadcast TVC with casting + styling
- ৳3,60,000
- National multi-film campaign
- ৳12,50,000+
- Celebrity/influencer talent handling
- ৳50,000–2,00,000
- Additional language VO + versioning
- ৳18,000–30,000
All sessions run from our studio on the 6th Floor, Eurasia Building, Matikata ECB Chattar, with generator and IPS backup and fibre internet on every booking.
Planning Guide
Quality, Budget and Delivery
How commercial production works, OVC versus TVC, which tier fits, and what happens after delivery.
What Commercial Video Production Covers
Commercial production means one team owns the persuasion from concept to broadcast file: hook-first scripting, storyboard, casting and art direction, studio filming, broadcast audio, editing, colour grading, sound design and placement-specific masters. At FrameCipher Studio this happens under one roof at Matikata ECB Chattar, so the crew that lights your product works in the same place as the editor who builds the cutdowns.
That matters because placements punish unplanned footage. A TVC needs broadcast loudness compliance and exact durations; paid social needs vertical safe zones and a hook inside three seconds. We agree the offer, audience, placements and cutdown set in writing before the shoot, so one production serves television, YouTube and Meta alike.
OVC or Broadcast TVC
A digital OVC is built for targeting and testing: multiple hooks, multiple lengths, fast turnaround, media budgets you can adjust in real time. A broadcast TVC is built for mass reach and authority: casting, styling, art direction and channel-compliant masters.
Inside the ECB Chattar stage, commercial lighting design, tabletop staging and backup power are already in place. For broadcast work we add casting, wardrobe, makeup artistry and specialty optics, each itemised so you can see what the jump from OVC to TVC actually buys.
Brands running both television and digital campaigns can produce an integrated TVC-plus-OVC package from a single production, which keeps art direction consistent and avoids paying for two separate shoots.
Which Tier to Choose
- ✓Digital OVC (৳88,000): a performance-built online commercial with 15s, 30s and 60s cutdowns plus verticals. Best for Meta, YouTube and TikTok campaigns.
- ✓Broadcast TVC (from ৳3,60,000): television-compliant commercial with casting, styling, art direction and broadcast mastering. Best for national channels and cinema.
- ✓National Campaign (৳12,50,000 and up): a multi-film universe — hero TVC, OVC series, retail cutdowns and stills under one art direction.
Dhaka Realities We Plan Around
- ✓Noise: the sound-isolated room and close-pattern broadcast microphones keep out horns, construction and traffic.
- ✓Power: building generator plus IPS backup keeps recording running through load-shedding and protects your files.
- ✓Access: the studio is at Matikata ECB Chattar, reachable from Mirpur DOHS, Banani and Airport Road, with parking beside Eurasia Building.
Timelines, Revisions and After Delivery
Commercial campaigns typically take 7 to 10 working days from storyboard approval to final masters, covering set preparation, filming, effects and colour timing. Review runs through a timestamped cloud link with structured revision rounds, followed by loudness-compliant finishing and platform masters.
Express 48 to 72-hour delivery is available at a 30% priority fee, and raw captures are available within 24 hours. Masters are archived for 60 days with free re-exports to new aspect ratios. Plan hook variants and language versions at the brief stage, because adding them later means re-editing.
Dhaka Market Context
What This Costs in Dhaka — Honestly Priced
Bangladesh TVC production starts at ৳3,50,000 and runs past ৳10,00,000 before airtime, while basic studio spots can be assembled for ৳50,000–2,00,000 (Libanza 2026; industry guides). OVCs start at ৳80,000 AI-assisted and ৳1,50,000 shoot-based; premium brand commercials reach ৳3,50,000. AI-assisted pipelines now cut standard TVC costs up to 90% for suitable briefs (TBS 2026). Our ৳88,000 OVC tier targets the proven middle: real shoot, real grade, engineered for ROAS.
All sessions run from our physical stage: 6th Floor, Eurasia Building, Matikata ECB Chattar, Dhaka 1206 — with generator + IPS backup and fibre internet on every booking.
Indicative Cost Breakdown
- Digital OVC with 15s/30s/60s + verticals
- ৳88,000
- Broadcast TVC with casting + styling
- ৳3,60,000
- National multi-film campaign
- ৳12,50,000+
- Celebrity/influencer talent handling
- ৳50,000–2,00,000
- Additional language VO + versioning
- ৳18,000–30,000
In-Depth Guide
Planning Guide: Quality, Budget & Delivery
OVC vs TVC: which commercial your budget actually needs
The honest answer first: most Dhaka brands in 2026 need an OVC, not a TVC. Online video commercials start around ৳80,000–1,50,000, allow real-time budget control, yield multiple creative versions from one shoot and target precisely. TVCs start at ৳3,50,000 for production alone, then demand airtime spend before a single viewer appears.
Choose broadcast TVC when the media plan already includes television — FMCG, telecom, cement and consumer durables buying prime-time GRPs. Choose OVC for performance marketing: e-commerce, fintech, apps and retail, where the commercial must convert clicks within days. We produce both, and the pre-production call includes a straight recommendation even when it means selling you the cheaper format.
The first-3-seconds engineering behind converting commercials
Attention data is brutal: skip buttons arrive at five seconds on YouTube and thumbs move faster on Reels. Every commercial we build opens with a designed hook — a visual disruption, a price reveal, a before-after transformation — filmed as three testable variants. Media buyers then kill the losers within 48 hours of spend instead of debating opinions in meetings.
The craft behind the hook is physical: high-CRI commercial lighting for appetite and aspiration appeal, high-speed frame rates for liquid and fabric beauty, macro optics for texture, and sound design mixed to broadcast loudness so dialogue survives phone speakers. Colour timing follows FMCG and fashion aesthetics calibrated over dozens of Dhaka campaigns, not a generic LUT.
Casting, styling and art direction without the chaos
Commercial talent makes or breaks believability. We manage casting against your buyer persona — age, language, wardrobe, on-screen chemistry — plus professional makeup artists who understand 4K close-up requirements. Styling racks, steaming and continuity photos keep multi-day shoots consistent.
Art direction covers the frame brands forget: tabletop surfaces, props, practicals, coloured gels and negative space for supers and price tags. Studio tabletop and green-screen staging at ECB Chattar allow effects-heavy spots without location permits, keeping the ৳88,000 OVC tier genuinely achievable for startups that could never afford a street-closure shoot.
Broadcast compliance and multi-ratio delivery
Television rejects more commercials on technicalities than on creativity. We master to channel specifications — resolution, safe-title margins, audio loudness at EBU R128 — so traffic departments clear the spot first submission. Bangla voiceover is recorded in our own vocal booth, avoiding the mismatched room tone of outsourced VO.
Digital delivery is equally disciplined: 16:9 for YouTube and TV, 1:1 for Facebook feeds, 9:16 for Reels and TikTok, each with recomposed framing rather than crude centre-crops. Static frame grabs from the grade double as campaign key visuals, stretching the production budget into print and retail.
Budgeting honestly: where commercial money goes
On a ৳3,60,000 TVC, roughly 25% is pre-production and creative, 40% shoot (crew, cast, styling, set), 25% post (edit, grade, sound, VO) and 10% mastering and versioning. Celebrity talent, multi-location permits and 3D VFX each add ৳50,000–2,00,000 — quoted as explicit options, never buried.
The cheapest way to lower unit cost is asset planning: one shoot day designed for eight deliverables cuts per-asset cost 40–60% versus sequential single-asset shoots (Public Pulse 2026). Pair commercial production with product photography for matching stills, or with video marketing so the creative ships inside a managed ROAS-tested media plan.
More Answers
Pricing & Planning Questions
Q1How much does a TVC cost in Bangladesh?
Production typically starts at ৳3,50,000 and runs to ৳10,00,000+ for premium multi-location films; basic studio spots can be done for ৳50,000–2,00,000. Airtime is separate and often exceeds production. OVCs for digital start at ৳80,000–1,50,000.
Q2Can AI really cut commercial costs 90%?
For suitable briefs — avatar presenters, product variations, localisation — AI-assisted pipelines have demonstrated 90%+ savings in Bangladeshi campaigns (TBS 2026). For hero brand films with real people and real products, traditional craft still wins trust. We recommend the honest route per brief.
Q3How many ad versions do we get?
Every tier includes platform cutdowns (15s/30s/60s plus verticals). The OVC tier adds 3 opening-hook variants for A/B testing; campaign tier delivers 10+ assets from one art direction.
Keep Exploring
Related Studio Services
Not sure which service fits? Message our directors on WhatsApp at +880 1768-146650 with your goal and deadline — scoping guidance and itemised quotes are free.
Direct Answers
Frequently Asked Questions
Costs, formats, revisions and booking — everything about commercial video at FrameCipher Studio.
How much does a commercial video cost in Dhaka?+
At FrameCipher Studio, a performance-built digital OVC with 15s, 30s and 60s cutdowns plus verticals is ৳88,000. A broadcast TVC with casting, styling and art direction starts from ৳3,60,000, and national multi-film campaigns start from ৳12,50,000. Every quote is itemised in writing within 48 hours.
What pushes a quote from ৳88,000 toward ৳3,60,000?+
Casting and talent fees, wardrobe and makeup artistry, art direction and set design, specialty optics, more shoot days and locations, motion graphics, and broadcast compliance mastering.
Do you produce television-compliant commercials (TVC)?+
Yes. We deliver commercials formatted and mastered to the technical and audio loudness specifications required by Bangladesh television broadcast networks and cinema screens.
What aspect ratios and formats do you deliver for digital advertising?+
Custom exports in 16:9 for TV and YouTube, 1:1 square for Facebook feeds, and 9:16 vertical for Reels and TikTok ads, with safe-zone margin calibration on every version.
How does FrameCipher handle casting, actors and styling?+
We manage complete talent casting, wardrobe coordination and professional on-set makeup artistry tailored to your brand persona and target demographic, each line itemised in the quote.
What is the standard production timeline for a commercial?+
Commercial campaigns typically take 7 to 10 working days from storyboard approval to final masters. Express 48 to 72-hour delivery is available at a 30% priority fee, and raw captures are available within 24 hours.
Do you add Bangla voiceovers and subtitles?+
Yes. The broadcast tier includes a Bangla voiceover recording session in our vocal booth, and subtitled versions in Bangla and English are available on every tier.
How many revisions are included?+
Revision rounds are set in your written quote for each tier. Review runs through a timestamped cloud link covering the hero cut and each cutdown before finishing.
Can one shoot cover both TV and digital campaigns?+
Yes. We produce integrated TVC-plus-OVC packages from a single production, with one art direction across the broadcast master and every digital cutdown.
How do I book and pay?+
Send your offer, placements and deadline by WhatsApp to +880 1768-146650 or use the form below. You get an itemised quote within 48 hours. A 50% advance locks the dates, the balance is due on final sign-off, and every payment gets a VAT-compliant invoice.
Closing CTA & Contact
Book Commercial Video With FrameCipher Studio
Tell us your offer, placements and launch date. We guide you through concept, casting, filming schedule and cutdown specs.
Address
6th Floor, Eurasia Building, Khan Polli Jame Masjid, Matikata ECB Chattar, Dhaka 1206, Bangladesh
Hours
Open 24 hours — sessions by advance reservation
Request a session
Request a session.
Tell us about your project. Share preferred dates and deliverables, and we confirm availability and send a clear BDT quote before locking your session.
Direct Assistance
Call or WhatsApp +880 1768-146650
Prefer to talk first? Chat with the studio team on WhatsApp:
Studio Address
6th Floor, Eurasia Building, Khan Polli Jame Masjid, Matikata ECB Chattar, Dhaka 1206
Fixed packages from ৳2,000/hr • itemised quotes in 48h • VAT invoices on every payment.