CLIENT INTERVIEW & RESEARCH
Getting the actual story requires actually talking to the people who lived it, not reconstructing it secondhand. The best details in a case study almost never show up in a written questionnaire, they come out in an actual conversation.
- Client Interview Coordination: Structuring and conducting interviews that surface genuine detail, not just polite, generic praise.
- Internal Team Interviews: Talking to the people on your side who actually did the work, since they often remember specifics the client doesn't.
- Data & Results Gathering: Collecting real numbers and outcomes, verified rather than approximated or rounded up for effect.
- Permission & Approval Coordination: Managing the client sign-off process so the finished piece can actually be published and used.